Carolina Herrera approached us with a request to create a unique launch campaign for their 212 Heroes fragrance, specifically targeting their young audience. As a key member of the team, I was responsible for the design of an engaging and immersive skate game that could be played directly in the browser. In close collaboration with the team, I contributed to the development of a game experience that was closely aligned with the brand's identity. Additionally, I led the creation of a unique user interface and design language that fully captured the essence of the fragrance and its intended audience.
Agency: B-REEL
Marcelo Reis Melo / christian lowell / Elina nilsson / Clara Älfvag / roger pujol / Felix Martínez